2. Who We Are
Hyde Digital Consulting Services LTD
Company registration: 16834664
Registered address: Collingwood Buildings, 38 Collingwood Street, Newcastle Upon Tyne, United Kingdom, NE1 1JF
Contact email: Ian@craftconsult.co.uk
We are the data controller for the personal information we collect on this Site.
3. What Personal Data We Collect
We may collect and process the following personal data when you interact with our Site:
Information You Provide
Name
Email address
Contact details submitted via forms
Other communications you send to us
Automatically Collected Information
IP address
Browser and device details
Pages you visit and actions you take on the Site
Cookie and tracking data
Third-Party Information
Data from analytics services (e.g., Google Analytics)
Data from advertising and marketing partners (e.g., Meta, Google)
4. How We Use Your Data
We process your personal data only where we have a lawful basis under UK GDPR, including:
Contractual necessity: to provide services you request.
Legitimate interests: to improve the Site, prevent fraud, secure our systems, analyse usage, and run marketing.
Consent: where required (e.g., non-essential cookies).
We will only use your data for the purposes listed below:
Respond to your inquiries
Provide and improve our Site and services
Personalise content and marketing
Analyse Site usage and performance
Comply with legal obligations
5. Cookies and Tracking Technologies
We and our partners use cookies and similar technologies to operate the Site, improve performance, understand
usage and serve personalised advertising.
We categorise cookies as:
Strictly necessary: required for basic Site functions
Functional & analytics: to measure and optimise performance
Advertising & targeting: to tailor ads across sites
For non-essential cookies, we only place them after obtaining your clear consent, and you can manage preferences
through our cookie banner or settings.
6. Third-Party Links and Integrations
Our Site may contain links to external websites and services. We do not control these third-party platforms and are not responsible for their privacy practices. You should review their privacy policies before providing data to them.
7. Sharing Your Data
We may share personal data with:
Service providers helping us operate the Site
Analytics and advertising partners
Law enforcement or regulators when required by law
8. International Transfers
Personal data may be processed or stored outside the UK. Where this occurs, we ensure lawful transfer mechanisms are in place and that your rights continue to be respected.
9. Data Retention
We retain personal data only as long as necessary for the purposes described in this policy, to comply with legal obligations, or to resolve disputes.
10. Your Rights
Under UK GDPR you have rights including:
Access: know what data we hold about you
Correction: update inaccurate or incomplete data
Deletion: request erasure of your data
Withdrawal of consent: where processing is based on consent
Data portability: where applicable
To exercise these rights, contact us at Ian@craftconsult.co.uk. If you're not satisfied with our response, you may lodge a complaint with the UK Information Commissioner's Office (ICO).
11. Security
We implement reasonable technical and organisational measures to protect personal data, but no system is 100% secure. We cannot guarantee absolute protection.
12. Changes to This Policy
We may update this policy to reflect changes in legal requirements or our practices. The "Last updated" date will be revised accordingly.
